Cubo vs Patagonia: which Nuvemshop theme should you pick?
Side-by-side comparison of price, features, niches and architecture for the Cubo and Patagonia themes.
| — | Cubo | Patagonia |
|---|---|---|
| Price | Free | Free |
| Status | Available | Retired |
| Developer | Nuvemshop | Nuvemshop |
| Architecture | Classic (editable via FTP) | Next generation (high performance) |
| Featured-product showcases | — | — |
| Recommended niches | Electronics, Music, Sports | Apparel, Fashion |
| Availability | Nuvemshop (Brazil) · Tiendanube (LATAM) | Nuvemshop (Brazil) · Tiendanube (LATAM) |
Only in Cubo
- Main categories in a homepage side menu
- Instagram feed built into the homepage
- Reorderable homepage sections
- Quick add-to-cart from listings
- Editable title, text and button on slideshow banners
Shared
—
Only in Patagonia
- Billed as 2× faster than other themes
- One-click text editing
- Unlimited homepage sections
Summary
Pick Cubo if…
Tech, musical instruments and sports — stores with clearly defined categories.
Watch out for: The blocky look is distinctive but less suited to fashion and beauty, where photography should dominate.
See Cubo theme details →Pick Patagonia if…
Stores that already run it and prioritize speed. For new stores, Ipanema is the closest alternative.
Watch out for: No FTP/custom code, blog, multi-language/currency, subscriptions, or restricting purchases to registered customers.
See Patagonia theme details →