Patagonia vs Simple: which Nuvemshop theme should you pick?
Side-by-side comparison of price, features, niches and architecture for the Patagonia and Simple themes.
| — | Patagonia | Simple |
|---|---|---|
| Price | Free | Free |
| Status | Retired | Available |
| Developer | Nuvemshop | Nuvemshop |
| Architecture | Next generation (high performance) | Classic (editable via FTP) |
| Featured-product showcases | — | — |
| Recommended niches | Apparel, Fashion | Apparel, Fashion, Sports |
| Availability | Nuvemshop (Brazil) · Tiendanube (LATAM) | Nuvemshop (Brazil) · Tiendanube (LATAM) |
Only in Patagonia
- Billed as 2× faster than other themes
- One-click text editing
- Unlimited homepage sections
Shared
—
Only in Simple
- Flexible header: logo position, search and announcement bar
- Prioritize search or menu on mobile
- Adjustable content column width
- Reorderable homepage sections
- Quick add-to-cart from listings
- Editable title, text and button on slideshow banners
Summary
Pick Patagonia if…
Stores that already run it and prioritize speed. For new stores, Ipanema is the closest alternative.
Watch out for: No FTP/custom code, blog, multi-language/currency, subscriptions, or restricting purchases to registered customers.
See Patagonia theme details →Pick Simple if…
Small apparel, fashion and sports brands that want a good-looking store without configuring dozens of sections.
Watch out for: It has fewer content modules than Recife or Brasilia, so it is not ideal for very large catalogs.
See Simple theme details →