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Ipanema vs Simple: which Nuvemshop theme should you pick?

Side-by-side comparison of price, features, niches and architecture for the Ipanema and Simple themes.

—IpanemaSimple
PriceFreeFree
StatusAvailableAvailable
DeveloperNuvemshopNuvemshop
ArchitectureNew sections editor (drag & drop)Classic (editable via FTP)
Featured-product showcases——
Recommended nichesApparel, Sportswear, Home & decor, FashionApparel, Fashion, Sports
AvailabilityNuvemshop (Brazil) · Tiendanube (LATAM)Nuvemshop (Brazil) · Tiendanube (LATAM)

Only in Ipanema

  • New drag-and-drop editor with live preview
  • Unlimited homepage sections
  • Blocks you can move, hide and duplicate
  • Configurable section animations
  • Global styles for buttons, fonts and colors
  • Custom CSS per section
  • Product showcases for any category

Shared

  • Flexible header: logo position, search and announcement bar

Only in Simple

  • Prioritize search or menu on mobile
  • Adjustable content column width
  • Reorderable homepage sections
  • Quick add-to-cart from listings
  • Editable title, text and button on slideshow banners

Summary

Pick Ipanema if…

Merchants who want full design freedom without paying for a premium theme or hiring a developer.

Watch out for: Because it uses the new sections architecture, some legacy FTP/Twig customizations do not carry over the same way.

See Ipanema theme details →

Pick Simple if…

Small apparel, fashion and sports brands that want a good-looking store without configuring dozens of sections.

Watch out for: It has fewer content modules than Recife or Brasilia, so it is not ideal for very large catalogs.

See Simple theme details →

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