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Idea vs Toluca: which Nuvemshop theme should you pick?

Side-by-side comparison of price, features, niches and architecture for the Idea and Toluca themes.

—IdeaToluca
PriceFreeFree
StatusAvailableAvailable
DeveloperNuvemshopNuvemshop
ArchitectureClassic (editable via FTP)Classic (editable via FTP)
Featured-product showcases—up to 5
Recommended nichesApparel, Home & decor, AccessoriesElectronics, Food & drink, Gifts, Sports
AvailabilityNuvemshop (Brazil) · Tiendanube (LATAM)Nuvemshop (Brazil) · Tiendanube (LATAM)

Only in Idea

  • Two different visual versions
  • Choose products per row (mobile and desktop)

Shared

  • Reorderable homepage sections
  • Quick add-to-cart from listings
  • Editable title, text and button on slideshow banners

Only in Toluca

  • Up to 5 featured-product showcases on the homepage
  • Featured banners with several layouts

Summary

Pick Idea if…

Apparel, home and accessories stores that want a modern, flexible look without complexity.

Watch out for: It is one of the older themes in the catalog; if you want the newest features consider Rio or Ipanema.

See Idea theme details →

Pick Toluca if…

Electronics, food, gifts and sporting goods — stores with a broad assortment and a focus on conversion.

Watch out for: It looks more commercial; for small-batch, design-led brands Baires or Cali convey more identity.

See Toluca theme details →

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