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Baires vs Morelia: which Nuvemshop theme should you pick?

Side-by-side comparison of price, features, niches and architecture for the Baires and Morelia themes.

—BairesMorelia
PriceFreeFree
StatusAvailableAvailable
DeveloperNuvemshopNuvemshop
ArchitectureClassic (editable via FTP)Classic (editable via FTP)
Featured-product showcases——
Recommended nichesFood & drink, Sports, Fashion, ApparelApparel, Fashion, Home & decor, Food & drink, Accessories
AvailabilityNuvemshop (Brazil) · Tiendanube (LATAM)Nuvemshop (Brazil) · Tiendanube (LATAM)

Only in Baires

  • Large typography to carry your brand
  • Several editorial image areas

Shared

  • Reorderable homepage sections
  • Quick add-to-cart from listings
  • Editable title, text and button on slideshow banners

Only in Morelia

  • Image + text module for your brand story
  • Customer testimonials section

Summary

Pick Baires if…

Wine and drinks, fashion, sports and brands with a strong point of view and punchy copy.

Watch out for: Without campaign copy and photography the editorial areas feel empty — plan your content first.

See Baires theme details →

Pick Morelia if…

Independent apparel labels, artisanal food, home decor and accessories brands that rely on social proof.

Watch out for: It has fewer product showcases than Recife or Toluca, so it is not ideal for catalogs with hundreds of SKUs.

See Morelia theme details →

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