Morelia vs Rio: which Nuvemshop theme should you pick?
Side-by-side comparison of price, features, niches and architecture for the Morelia and Rio themes.
| — | Morelia | Rio |
|---|---|---|
| Price | Free | Free |
| Status | Available | Available |
| Developer | Nuvemshop | Nuvemshop |
| Architecture | Classic (editable via FTP) | Classic (editable via FTP) |
| Featured-product showcases | — | — |
| Recommended niches | Apparel, Fashion, Home & decor, Food & drink, Accessories | Fashion, Apparel, Accessories, Health & beauty, Home & decor, Textiles |
| Availability | Nuvemshop (Brazil) · Tiendanube (LATAM) | Nuvemshop (Brazil) · Tiendanube (LATAM) |
Only in Morelia
- Image + text module for your brand story
- Customer testimonials section
Shared
- Reorderable homepage sections
- Quick add-to-cart from listings
- Editable title, text and button on slideshow banners
Only in Rio
- Flexible header: logo position, search and announcement bar
- Autoplaying homepage video
- Unlimited homepage banners
- Choose products per row (mobile and desktop)
Summary
Pick Morelia if…
Independent apparel labels, artisanal food, home decor and accessories brands that rely on social proof.
Watch out for: It has fewer product showcases than Recife or Toluca, so it is not ideal for catalogs with hundreds of SKUs.
See Morelia theme details →Pick Rio if…
Fashion, beauty and home brands that want an elegant storefront at no cost, with lots of control over the top of the page.
Watch out for: Because it is so popular, Rio stores can look alike — lean on your own photography and fonts to stand out.
See Rio theme details →